APA Style
Wang, Qi, Xie, Jinhong. (2011).
Will Consumers Be Willing to Pay More When Your Competitors Adopt Your Technology? The Impacts of the Supporting-Firm Base in Markets with Network Effects (September 2011 volume 75, Number 5).
Chicago:
American Marketing Association.
Chicago Style
Wang, Qi, Xie, Jinhong.
Will Consumers Be Willing to Pay More When Your Competitors Adopt Your Technology? The Impacts of the Supporting-Firm Base in Markets with Network Effects.
September 2011 volume 75, Number 5
Chicago:
American Marketing Association,
2011.
Text.
MLA Style
Wang, Qi, Xie, Jinhong.
Will Consumers Be Willing to Pay More When Your Competitors Adopt Your Technology? The Impacts of the Supporting-Firm Base in Markets with Network Effects.
September 2011 volume 75, Number 5
Chicago:
American Marketing Association,
2011.
Text.
Turabian Style
Wang, Qi, Xie, Jinhong.
Will Consumers Be Willing to Pay More When Your Competitors Adopt Your Technology? The Impacts of the Supporting-Firm Base in Markets with Network Effects.
September 2011 volume 75, Number 5
Chicago:
American Marketing Association,
2011.
Print.