APA Style
Aaker, David A., Kumar, V.. (1998).
Marketing research. 6th edition .
New York:
John Wiley.
Chicago Style
Aaker, David A., Kumar, V..
Marketing research. 6th edition.
New York:
John Wiley,
1998.
Text.
MLA Style
Aaker, David A., Kumar, V..
Marketing research. 6th edition.
New York:
John Wiley,
1998.
Text.
Turabian Style
Aaker, David A., Kumar, V..
Marketing research. 6th edition.
New York:
John Wiley,
1998.
Print.