APA Style
Kotler, Phillip. (2008).
Principles of Marketing. 12th Edition (12th Edition).
New Jersey:
Pearson Education.
Chicago Style
Kotler, Phillip.
Principles of Marketing. 12th Edition.
12th Edition
New Jersey:
Pearson Education,
2008.
Text.
MLA Style
Kotler, Phillip.
Principles of Marketing. 12th Edition.
12th Edition
New Jersey:
Pearson Education,
2008.
Text.
Turabian Style
Kotler, Phillip.
Principles of Marketing. 12th Edition.
12th Edition
New Jersey:
Pearson Education,
2008.
Print.