APA Style

Belch, George E.. (2007). Advertising and Promotion: An Integrated Marketing Communications Perspective. 7th Edition (7th Edition). Boston: McGraw Hill.

Chicago Style

Belch, George E.. Advertising and Promotion: An Integrated Marketing Communications Perspective. 7th Edition. 7th Edition Boston: McGraw Hill, 2007. Text.

MLA Style

Belch, George E.. Advertising and Promotion: An Integrated Marketing Communications Perspective. 7th Edition. 7th Edition Boston: McGraw Hill, 2007. Text.

Turabian Style

Belch, George E.. Advertising and Promotion: An Integrated Marketing Communications Perspective. 7th Edition. 7th Edition Boston: McGraw Hill, 2007. Print.