APA Style
Allen, Chris T., Semenik, Richard J., O\'guinn, Thomas C.. (2009).
Advertising and Integrated Brand Promotion. 5th Edition (5th Edition).
Mason:
Cengage Learning.
Chicago Style
Allen, Chris T., Semenik, Richard J., O\'guinn, Thomas C..
Advertising and Integrated Brand Promotion. 5th Edition.
5th Edition
Mason:
Cengage Learning,
2009.
Text.
MLA Style
Allen, Chris T., Semenik, Richard J., O\'guinn, Thomas C..
Advertising and Integrated Brand Promotion. 5th Edition.
5th Edition
Mason:
Cengage Learning,
2009.
Text.
Turabian Style
Allen, Chris T., Semenik, Richard J., O\'guinn, Thomas C..
Advertising and Integrated Brand Promotion. 5th Edition.
5th Edition
Mason:
Cengage Learning,
2009.
Print.